I was throwing away old magazines recently, when I ran on to one that was truly vintage. It was the millennium issue of Travel and Leisure that I had kept for some reason I had long since forgotten. I noticed I had turned down a page corner. It featured a two-page ad, but a very strange one. It didn’t appear to be selling anything, at least, nothing that was apparent to me.
The advertiser was giving advice for coping with uncertainty. As I read the gutsy commentary, paid for by a firemen’s insurance fund, I knew why I had saved the magazine years ago. Reading the slogan nearly fifteen years later made me feel better about the new era and myself.
I chuckled as I read the whimsical, defiant message once again. It went like this:
“Life is a rush into the unknown. You can duck and hope nothing hits you or stand up tall as you can, show it your teeth and say, ‘Dish it up baby, and don’t be stingy with the jalapeños.'”